THE ATHLETE'S FOOT FRANCHISE
From the beginning The
Athlete's Foot®, has been pivotal in the way the world buys
athletic footwear. We were the world's first franchisor of athletic
footwear and for 36 years have been continuously recognized as the world's
leading authority on franchising athletic footwear.
Always on the forefront of making the most successful franchise even
stronger, The Athlete's Foot is launching exciting new store systems,
designs and state-of-the-art technology that will keep us steps ahead
of the competition ensuring the future growth of this dynamic Brand.
In addition to the United States, The Athlete's Foot® has locations
in Canada, Latin America, Europe, the Middle East, Asia and Australia.
This translates into international recognition of The Athlete's Foot
trademark and the benefits of global relationships with our suppliers
and vendors.
Franchise training and support includes, but is not limited to the following:
* Marketing/Public Relations - Support with building brand awareness,
driving traffic to the store, creating brand loyalty and increasing
frequency of visit.
* Merchandising - Assistance with product selection, mix, margins and
display.
* Design & Construction - Provide store design and project management
through build out.
* Real Estate - Assistance with site selection within the United States.
* Operations - Periodic visits from field representatives to consult
on operations and marketing to help increase profitable revenues. Consultation
on store operations, key business metrics and P&L management.
