Kinderdance International
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Kinderdance makes a positive difference in the lives of young children by blending dance, gymnastics, physical education and academics into an innovative learning program. Through Kinderdance programs, children learn creative movement, ballet, tap, gymnastics and modern dance skills, in addition to colors, numbers, shapes, words and songs. They develop imagination and learn physical, verbal and social skills—an early foundation for higher education. Along with the standard Kinderdance program for pre-schoolers, there are four other specialized programs focusing on classes specifically for two-year-olds, for beginning dance techniques, for gymnastics, and for athletic/fitness pursuits.
Franchisees can teach all five of the Kinderdance programs themselves or complete training to manage a team of instructors. Franchisees work out of their own home and take their services straight to the day-care centers, preschools, YMCAs, churches and community centers where Kinderdance programs are most in demand.
| |
Operating Units (in the U.S and its Territories) |
12/31/2008 |
12/31/2009 |
12/31/2010 |
| | Franchised |
118 |
120 |
125 |
| | % Change | -- |
1.7% |
4.2% |
| | Company-Owned |
1 |
2 |
2 |
| | % Change | -- |
100.0% |
0.0% |
| | Total |
119 |
122 |
127 |
| | % Change | -- |
2.5% |
4.1% |
| | Franchised as % of Total |
99.2% |
98.4% |
98.4% |
Investment Required
A Kinderdance franchise is available for purchase at three different levels, with different restrictions as regards to territory and number of employees. A Bronze Kinderdance franchise is has an initial fee of $12,000, a Silver franchise as an initial fee of $20,000 and a Gold franchise has an initial fee of $30,000.
Kinderdance provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.
| |
Item |
Established Low Range |
Established High Range |
| |
Initial Franchise Fee* |
$12,000 |
$12,000 |
| |
Initial Inventory* |
$100 |
$100 |
| |
Expenses While Training |
$450 |
$1,000 |
| |
Insurance |
$400 |
$600 |
| |
Additional Funds (3 Months) |
$2,000 |
$4,000 |
| |
Total Bronze Level of Investment |
$14,950 |
$17,700 |
| |
Total Silver Level of Investment |
$23,100 |
$25,850 |
| |
Total Gold Level of Investment |
$33,350 |
$36,100 |
Please note that fees marked with an asterisk vary for the Bronze, Silver and Gold level franchises. Numbers listed are for a Bronze level franchise, and Total Investment is listed for all three. In addition to a different Franchise Fee and Initial Inventory, the Gold level franchise also has an Area Representative Fee, which is included in calculations for the Total Gold Level Investment.
Ongoing Expenses
Kinderdance franchisees pay variable on-going royalty fees depending on the level of their franchise. A Bronze level franchise has a royalty fee of the greater of 12% of gross monthly sales or $100 per month minimum, a Silver level has a royalty fee of the greater of 7% to 10% of gross monthly sales or $200 per month minimum, and Gold level has a royalty fee of the greater of 6% to 7% of gross monthly sales or $300.00 per month minimum. All franchises pay an advertising contribution of 3% of gross monthly sales.
What You Get—Training and Support
Kinderdance provides franchisees with “no-extra-cost” start-up packages valued anywhere from $850 to $2,000, as well as “no cost ‘quick start’” on-site visits from corporate to aid in initial marketing efforts. Franchisees receive initial training on the basic Kinderdance programs and the operation of a Kinderdance business, conducted over a six-day period at corporate headquarters in Melbourne, FL.
Ongoing support includes annual continuing education conferences, local PR, a quarterly newsletter and a free webpage maintained and administered by Kinderdance.
Territory
A Kinderdance Gold level franchise is granted exclusive territories with unlimited locations within that territory. Silver and Bronze level franchises are granted non-exclusive territories, and are limited in number of locations—Silver is allowed up to 20 locations and Bronze is allowed up to 10 locations.
Note: The tables and information regarding the number of operating units, investment required, on-going expenses, training and territory grants were taken from the company’s 2011 FDD. The 2011 write-ups will be incorporated into the 2012 Edition of Bond’s Top 100 Franchises publication.
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