Kiddie Academy
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Since its launch more than 30 years ago, Kiddie Academy has become a leader in early child education with locations coast to coast. At the center of Kiddie Academy’s educational philosophy is an age-appropriate curriculum based on the individual needs of each child. Kiddie Academy’s Life Essentials program emphasizes taking advantage of learning opportunities throughout a child’s normal daily routine, a learning approach that sets Kiddie Academy apart from ordinary nursery schools. Along with healthy eating habits and character development, Kiddie Academy provides well-rounded, enriching, and educationally focused care that parents everywhere constantly seek.
| |
Operating Units |
12/31/2008 |
12/31/2009 |
12/31/2010 |
|---|
| | Franchised |
90 |
99 |
98 |
| | % Change |
-- |
10.0% |
-1.0% |
| | Company-Owned |
5 |
5 |
2 |
| | % Change | -- |
0.0% |
-60.0% |
| | Total |
95 |
104 |
100 |
| | % Change | -- |
9.5% |
-3.8% |
| | Franchised as % of Total |
94.7% |
95.2% |
98% |
Investment Required
The franchise fee for a Kiddie Academy franchise is $120,000.
Kiddie Academy provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.
| |
Item | Established Low Range | Established High Range |
| |
Initial Fees |
$120,000 |
$120,000 |
| | Lease Deposit | $20,000 |
$70,000 |
| | Professional Fees and Bank Charges | $5,000 | $30,000 |
| | Kitchen Equipment |
$10,000 |
$18,000 |
| |
Supplies/Equipment for Inside of Academy, Playground and Online Training Component |
$80,000 |
$100,000 |
| | Outdoor Fixed Playground Equipment |
$30,000 |
$85,000 |
| | Computers Hardware and Software |
$10,000 |
$15,000 |
| |
Office Equipment |
$10,000 |
$20,000 |
| | Signage |
$8,000 |
$16,000 |
| |
Expenses While Training | $1,000 | $5,000 |
| | Transportation Vehicles and Equipment | $0 |
$5,000 |
| | Insurance and Utility Deposits |
$2,500 |
$5,000 |
| | Licenses and Permits |
$200 |
$1,000 |
| | Opening Marketing | $30,000 | $30,000 |
| |
Additional Funds (3 Months) | $25,000 | $100,000 |
| |
Total Initial Investment |
$351,700 |
$620,000 |
Ongoing Expenses
Kiddie Academy franchisees pay a royalty fee equal to 7% of gross revenue and a marketing fund contribution equal to 2% of gross revenue.
What You Get—Training and Support
Kiddie Academy assists with site-selection and building design, including providing the franchisee with standard plans and specifications for interior/exterior design and appearance, equipment, signage and furnishings. Additionally, Kiddie Academy provides on-site support visits. Assistance with obtaining all childcare facility licenses required by local governmental agencies and purchasing necessary children’s learning and play equipment is also provided.
Kiddie Academy offers an initial eight-day owner training program and five-day director training held at corporate headquarters near Baltimore, MD prior to opening. Additional on-site training, covering day-to-day management and operations is provided for the employees. Kiddie Academy also provides ongoing assistance with educational materials and marketing of the academy.
Territory
Kiddie Academy grants exclusive territories.
Note: The tables and information regarding the number of operating units, investment required, on-going expenses, training and territory grants were taken from the company’s 2011 FDD. The 2011 write-ups will be incorporated into the 2012 Edition of Bond’s Top 100 Franchises publication.
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