Home Helpers/ Direct Link
Click
here to link to Home Helpers/Direct Link’s detailed company profile
The American senior population is ever-growing, driving the demand for senior care skyrocketing. Home Helpers aims to help seniors who need extra care to achieve an independent and active lifestyle. Besides elderly care, Home Helpers also provides non-medical care services to new mothers, working parents, people recovering from a recent injury or illness, as well as those facing lifelong challenges. Since 1997, Home Helpers’ professional caregivers have been assisting clients to achieve the best possible life experiences given their own personal situations, enabling them to live healthier and happier in the privacy, safety and comfort of their own homes. With approximately 600 offices, this senior and personal care franchise company has been named by Entrepreneur magazine as the #1 Senior Care Franchise in North America for the past five years.
The demographic trend promises a booming market in the senior services sector, and a Home Helpers franchise is a profession with a mission its franchisees can be proud of.
| |
Operating Units |
12/31/2008 |
12/31/2009 |
12/31/2010 |
| | Franchised |
366 |
325 |
303 |
| | % Change | -- |
-11.2% |
-6.8% |
| | Company-Owned | 0 | 0 | 0 |
| | % Change | -- |
-- |
-- |
| | Total |
366 |
325 |
303 |
| | % Change | -- |
-11.2% |
-6.8% |
| | Franchised as % of Total | 100.0% | 100.0% | 100.0% |
Investment Required
The fee for a Home Helpers franchise ranges from $36,900 to $42,900 depending on financing and territory size.
Home Helpers provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.
| |
Item | Established Low Range | Established High Range |
| |
Initial Franchise Fee |
$36,900 |
$42,900 |
| |
Expenses While Training | $750 | $1,500 |
| | Initial Rent, Telephone, Bank and Other Deposits | $0 | $2,000 |
| | Computer Hardware and Software | $2,000 | $4,000 |
| | Furniture and Equipment | $500 | $1,000 |
| | Pre-Opening Promotion | $1,000 | $3,000 |
| | Technology/ Software Licensing Fee |
$1,350 |
$1,500 |
| | Monthly Office Rental | $0 |
$1,000 |
| | Insurance | $2,000 | $4,000 |
| |
Additional Funds (3 Months) |
$5,000 |
$10,000 |
| |
Total Initial Investment |
$49,500 |
$70,900 |
Ongoing Expenses
Home Helpers franchisees pay royalties ranging from 4% to 6% of gross revenues with a minimum of $300 per month. Franchisees must also pay a contribution to a local cooperative advertising fund equal to 3% of gross revenues.
What You Get—Training and Support
An initial training program is provided for two employees at corporate headquarters in Cincinnati, OH. Training lasts approximately five days and covers client services, database management, human resources, scheduling and planning, financial management and marketing.
Home Helpers maintains a website, provides scheduling/billing software and offers ongoing assistance with marketing and promotional materials. A referral fee is also provided to the franchisee for any referrals that sign a franchise agreement. Home Helpers also holds franchise meetings to discuss sales techniques, proven strategies and new management tools and marketing programs.
Territory
Home Helpers grants protected exclusive territories.
Note: The tables and information regarding the number of operating units, investment required, on-going expenses, training and territory grants were taken from the company’s 2011 FDD. The 2011 write-ups will be incorporated into the 2012 Edition of Bond’s Top 100 Franchises publication.
|